Free SEO tools to analyse and improve your website

• Slug GeneratorPaste a title to get a readable lowercase URL slug without accents, with a maximum length and a preview of the full address.Free · runs in your browser
• Nofollow / Sponsored / UGC CheckerPaste a page's HTML and the tool sorts every link by its rel attribute and by scope (internal or external), so you can spot missing or wrong values.Free · runs in your browser
• Canonical Tag GeneratorPaste a page URL: the tool cleans it (https, tracking parameters, fragment, index file, trailing slash) and outputs the canonical tag and the HTTP header.Free · runs in your browser
• Canonical Tag CheckerEnter a URL or paste the HTML: the tool reads the canonicals in the HTML and the Link header, compares them with the page URL and tests the target.Free · no account needed
• Favicon CheckerEnter a page URL: the tool reads the icons declared in the HTML, tests every file and checks the /favicon.ico fallback.Free · no account needed
• Web Manifest Checker (PWA)Enter a page or manifest URL, or paste the JSON: the tool checks every field and tells you what is missing for installation.Free · no account needed

• Keyword Search VolumeType a keyword to see how many times it is searched on Google each month in the chosen country, with CPC, ad competition and the recent trend.1 credits per run
• Keyword SuggestionsEnter a seed keyword: the tool lists suggestions that contain it and keywords close to it by topic, each with its metrics, ready to export.2 credits per run
• Keyword Difficulty CheckerEnter up to five keywords to see how hard it is to reach Google's top 10 for each, with volume and CPC when known.3 credits per run
• Competitor KeywordsEnter a competitor's domain to see the keywords that bring it traffic on Google, with the ranking page, the position and each keyword's metrics.10 credits per run
• Keyword Gap AnalysisEnter your domain and up to three competitors: the tool lists the keywords where they rank and you are absent, your pool of content ideas.10 credits per run
• Bulk Keyword VolumePaste your keyword list to get their monthly volume, CPC and competition in a single pass, sorted from most to least searched.1 credits per run

• Domain SEO OverviewEnter a domain to get its Google visibility in one page for a country: ranking keywords, estimated traffic, position spread and backlink profile.2 credits per run
• Competitor Domain FinderEnter your domain to discover your real search competitors, the ones showing up on the same queries as you, not necessarily your business competitors.3 credits per run
• Backlink CheckerEnter a domain to see the links pointing to it, ranked by strength: source page, anchor, link type and quality indicators, exportable as CSV.10 credits per run
• Referring Domains CheckerEnter a domain to get the list of sites that link to it, strongest first, with the number of links and quality indicators for each.10 credits per run
• Backlink Gap AnalysisEnter your domain and two or three competitors: the tool lists the domains citing them all and not you, each a link lead to go after.15 credits per run
• Anchor Text ProfileEnter a domain to see the words used to cite it: brand, URL, generic or exact-match anchors, with the number of links and domains for each.10 credits per run

• Lazy Loading CheckerCheck that lazy loading is used in the right places: below the fold, never on the main image, with the right attributes.Free · runs in your browser
• PageSpeed and Lighthouse AuditEnter a URL and choose mobile or desktop: the tool queries Google's PageSpeed Insights API and clearly separates the lab test from real-user data.Free account · 3 live checks/day
• Core Web Vitals LookupEnter a URL: the tool shows only real Chrome user data (28 days), with no lab test, and explains clearly when none exists.Free account · 3 live checks/day

• GEO Readiness AuditEnter a URL: the tool checks the technical and editorial signals that make a page accessible and understandable to AI search assistants, and scores each of them.Free account · 3 live checks/day
• AI Crawler Access CheckerEnter a site: the tool reads its robots.txt and shows, for each known AI crawler, whether it may crawl, which line decides, and what the crawler is for: training, search or a user action.Free account · 3 live checks/day
• llms.txt CheckerEnter a site: the tool fetches /llms.txt (and looks for /llms-full.txt), checks its format against the llmstxt.org proposal and tests a sample of the linked pages.Free account · 3 live checks/day
• AI Search Mention CheckEnter a domain to see whether it appears as a source in AI search answers, and test a query to find out whether Google's AI Overview cites you.10 credits per run

• App Store Title CheckerType your app name and subtitle to check the App Store's 30-character limits, repeated words and the word pairs your text can form.Free · runs in your browser
• App Store Keyword Field ValidatorPaste your App Store keyword field to see how many bytes it uses, what is wasted and what a cleaned version would look like.Free · runs in your browser
• App Store Metadata ValidatorFill in every App Store listing field in one place: each limit is checked and repeats across fields are flagged.Free · runs in your browser
• Google Play Metadata ValidatorEnter the title and both descriptions of your Google Play listing: character limits and metadata policy rules are checked together.Free · runs in your browser
• App Store Listing PreviewEnter your texts to see how they sit in an App Store search result card and product page, with anything over the limit struck through.Free · runs in your browser
• Google Play Listing PreviewEnter your texts to see how they sit in a Google Play result card and the app page, with anything over the limit struck through.Free · runs in your browser

Why use Rankora

• Free where it should be free

  Basic SEO utilities never sit behind a paywall or a signup form.

• Pay only for live data

  Credits never expire, and a failed run never costs you a credit.

• Built for accuracy

  Search volumes always show their source, country and date. We never invent numbers.

• Private by default

  Client-side tools keep your text in your browser. Search Console access is read-only and separate from sign-in.

Free tools vs live data

• Free tools

  Checkers, generators and validators. They run in your browser or use a lightweight fetch. Unlimited, no account.

• Free account

  Live audits and lookups: 3 checks per day in total, plus Search Console insights.

• Credits

  Live Google data (SERP, volumes, backlinks). Buy a pack once, no subscription.

• Subscription

  Monitoring and automation: rank tracking, scheduled audits, alerts and reports.

Pricing